jeudi 7 juin 2007

Médiacultures vs. culture cultivée








Ces images sont, pour ainsi dire, à la base de "mon image" mentale sur les journaux gratuites genevois. Deux logos. Un seul ensemble de caractères: mobiles, accessibles et proches.
Mobiles: asociés au mouvement, aux trams, aux trains, aux gares, ils vivent dans les plus grand lieux de passage.
Accessibles, ils sont gratuits.
Proches: parce qu'ils sont "au coin de la rue" ou en tout cas, pas loin...quand c'est pas eux qui viennent me chercher.

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